Balancing building efficiency with custom quality. Beautifully.

A brand new identity for Edmonton, AB based Western Modular Homes. For the last 28 years, they've been finding better ways to innovate and build multiple-section luxury homes, one piece units, two-story homes, and simple cabins.

They're now uniquely positioned in the sweet spot between high quality customization and the alluring price point that the technology of a modular approach can achieve.We designed the new identity to reflect this positioning, with a look and feel that balances premium authenticity with approachability, strength and modernity.


External signage (above).

Logo.

Logo shorthand.

Business cards.

Customer handout folder.

Elevation drawing title blocks.

Staff and customer hats.